Our core team of experts includes
Tim Short, Ellen Wheeler, Bryan Lilly, Steve Romme and Mike Tippins.

The Dynamic Insights Team
Dynamic Insights, LLC is a collection of highly experienced business professionals who have grown large and small businesses, plus university professors who train and coach marketers, all focused on helping companies GROW.  Our experiences range from very large consumer brands like Kleenex®, Huggies®, and Pull-Ups®, to smaller business-to-business companies in the construction equipment business and homebuilding business.  Since forming Dynamic Insights in 2007, we have helped companies in many industries including financial, manufacturing, healthcare, insurance, consumer electronics, not-for-profits and many more.  If you want more growth, we would like to help.

Steve Romme
Steve Romme spent over 30 years managing and leading businesses, including 17 years at Kimberly-Clark with roles in brand management, new business development, manufacturing and finance. Steve has business and marketing leadership experience at multiple companies and utilizes his analytical and creative skills to help companies create and implement winning strategies. Steve also supports the community through volunteer opportunities including Kiwanis, and has been granted over a dozen US and international patents.
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Professor Michael Tippins
Mike Tippins earned his B.B.A. from The University of Georgia, his M.B.A. from Indiana University – Fort Wayne and his Ph.D. from the University of Nebraska – Lincoln. On faculty at University Wisconsin – Oshkosh since 1999, Mike has taught marketing and strategy classes at undergraduate, professional MBA and executive M.B.A. levels, has served as his college’s Director of Graduate Programs and is currently the chair of the Marketing and Supply Chain department.
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Ellen Wheeler
Ellen Wheeler spent over 20 years with Kimberly-Clark, leading the development of brand strategies and integrated marketing solutions for KLEENEX®, COTTONELLE®, SCOTT® and VIVA® brands. Ellen was a part of the leadership team that developed and implemented integrated marketing at K-C, acknowledged as best practice by the CEB’s Marketing Leadership Council. B.A. from DePauw University.
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Tim Short
Tim Short spent over 30 years of his career with Kimberly-Clark, holding senior positions in Finance, Marketing, Global Business, and New Products. He held leadership roles on consumer brands including HUGGIES®, KLEENEX®, PULL—UPS® and KOTEX®. Tim is an active volunteer in the community with several organizations in the Fox Cities, including the United Way Fox Cities, where he is a past chairman of the Board. He has a B.S. and M.B.A. from The Ohio State University.
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Professor Bryan Lilly
Bryan Lilly earned his B.S. from Ohio State, his M.B.A. from Northwestern and his Ph.D. from Indiana University. On faculty at University Wisconsin Oshkosh since 1998, Bryan has taught marketing and statistics classes at both undergraduate at M.B.A. levels. He has served as his college’s Associate Dean, is a member of the University Wisconsin Oshkosh Honors Faculty, and is a three time Wisconsin State Chess Champion.
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